This extravagant yearly bash celebrates Toyota’s top domestic dealers and their commitment to the brand. The luxurious gathering boasts live entertainment, fine food, and premium spirits within a dazzling environment. We took the “Red Carpet” as the thematic approach to convey Toyota’s path to become the best mobility brand in the world and as the marker of a ceremonial entrance to the auspicious and exclusive event.
2017 TOYOTA NATIONAL DEALERS MEETING
CREDITS
Agency: George P. Johnson
Creative Direction: Sandamal Silva
Design: Alexander Nevarez
Visualization: Alexander Nevarez